Certified Business Management Professional (CbMP®)
Training a.k.a. Mini-MBA
"Business training services offered to business management professionals, managers, directors and leaders."
This program covers the content that is taught in most core MBA programs but in a fraction of the time. Specifically, it includes the following modules, and is offered self-paced/live-online as well as a four-and-a-half-day (4.5 days) classroom program (public seminar or onsite at your location). Here is a sample agenda:
- Marketing
- The 7 Steps of Marketing Strategy Development
- The Buying Process
- Segmentation
- Product Life Cycle
- Perceptual Mapping
- Margins
- The Marketing Mix and the 4 P's
- Positioning
- Distribution Channel
- Advertising
- Promotions
- Pricing
- Marketing Economics
- Ethics
- Relativism
- Stakeholder Analysis
- Accounting
- Accounting Rules
- Accounting Concepts
- The Financial Statements
- Ratio Analysis
- Managerial Accounting
- Organizational Behavior
- Problem-Solving Model
- Psychology Lesson
- Motivation
- Leadership
- Creativity
- On-the-job Office Procedure
- Power
- The Organizational Model and Structures
- Systems Theory
- Organizational Evolution and Revolution
- Resistance to Change
- Quantitative Analysis
- Decision Tree Analysis
- Cash Flow Analysis
- Net Present Value
- Probability Theory
- Regression Analysis and Forecasting
- Finance
- Business Structures
- Beta Risk
- The Efficient Frontier
- Capital Asset Pricing Model
- The Efficient Market Hypothesis
- Investment Valuations
- Discounted Cash Flows
- Dividend Growth Model
- Capital Budgeting
- Capital Structure
- Dividend Policy
- Mergers and Acquisitions
- Operations
- The History of Operations Research
- The Problem Solving Framework
- Flow Diagrams
- Linear Programming
- Gantt Charts
- Critical Path Method
- Queuing Theory
- Inventories
- Economic Order Quantities
- Material Requirements Planning
- Quality
- Information Technology
- Economics
- Supply and Demand
- Microeconomics
- Opportunity Costs
- Marginal Utility
- Elasticity
- Market Structures
- Macroeconomics
- Keynesisan and Monetarist Theory
- Cross National Product Accounting
- International Economics
- Strategy
- The Seven S Model
- The Value Chain
- Integration and Expansion Strategies
- Industry Analysis
- Competitive Strategies
- Signaling
- Portfolio Strategies
- Globalization
- Synergy
- Incrementalism